This Cookies Policy explains how the operator of RealPlaysOnline.com (“we”, “us”, or “our”) uses cookies and similar tracking technologies on the website located at https://realplaysonline.com (the “Website” or “Platform”). These technologies are deployed to ensure secure functionality, support essential operational features, measure Website performance, analyse user engagement, and manage lawful advertising and attribution activities.
Certain cookies are strictly necessary for the Website to function correctly and cannot be disabled. Other cookies are non-essential and are used for purposes such as analytics, measurement, optimisation and consent-based advertising controls. Non-essential cookies will only be activated where you have provided valid consent through our IAB TCF v2.2–compliant Consent Management Platform (“CMP”), currently operated via CookieYes, which also enables Google Consent Mode v2 and related transparency requirements.
Some cookies and tracking technologies may process information that constitutes personal data under the UK General Data Protection Regulation (“UK GDPR”) and the Data Protection Act 2018. Any processing of personal data through cookies or equivalent technologies is carried out in accordance with those laws, the Privacy and Electronic Communications (EC Directive) Regulations 2003 (“PECR”), the requirements of advertising partners including Google Ads, Microsoft Advertising and Meta, and the terms of our Privacy Policy.
This Cookies Policy describes:
- the categories of cookies and tracking technologies used on the Website;
- the purposes for which these technologies are deployed;
- the third parties that may set cookies through the Website; and
- the options available to you for managing or withdrawing consent to non-essential cookies.
By using the Website, you acknowledge that strictly necessary cookies will operate as required for the performance and security of the Platform. The use of any non-essential cookies will only occur where you have provided explicit and informed consent via the CMP. You may withdraw or adjust your consent preferences at any time.
Cookies are small text files or alphanumeric identifiers that are stored on your device or browser when you access a website. They enable essential functions such as maintaining session integrity, preserving user preferences, supporting security features, and facilitating lawful analytics and measurement operations.
Cookies may be placed directly by the operator of the Website (“first-party cookies”) or by authorised external service providers (“third-party cookies”). First-party cookies are deployed by RealPlaysOnline.com to ensure the proper functioning, security and usability of the Platform. Third-party cookies may be set by approved partners for purposes including analytics, attribution, advertising compliance and performance monitoring. Cookies may expire at the end of a browsing session or persist for longer periods depending on their configuration.
The cookies used on this Website fall within the following classifications:
• Session cookies
Used to store temporary data that expires automatically when the browser is closed.
• Persistent cookies
Remain stored on your device for a defined period or until manually deleted.
• First-party cookies
Deployed directly by this Website to deliver core Platform functionality, security and stability.
• Third-party cookies
Implemented by approved external partners for analytics, attribution, advertising measurement and compliance purposes.
All cookies and tracking technologies are deployed in accordance with the UK GDPR, the Data Protection Act 2018 (“DPA 2018”), PECR, and the requirements imposed by advertising and analytics partners such as Google, Microsoft and Meta.
We use first-party and third-party cookies for limited and clearly defined purposes in order to ensure the secure, lawful and efficient operation of the Website. Certain cookies are essential for the Website to function correctly and to maintain system integrity. These “strictly necessary” cookies are deployed automatically. All other categories of cookies, including analytics and advertising technologies, operate only where you have provided valid consent through our IAB TCF v2.2–compliant Consent Management Platform (“CMP”).
Cookies and similar technologies are used on the Platform for the following purposes:
- ensuring the proper functioning, stability and security of core Website features;
- detecting, preventing and monitoring unauthorised access, misuse or potentially harmful activity;
- supporting essential operational processes such as load balancing, error diagnostics and performance monitoring;
- collecting aggregated, pseudonymised or anonymised analytics data to evaluate user engagement, page performance and technical behaviour;
- measuring advertising performance and attribution and compliance with Google Ads, Microsoft Advertising and other authorised partners’ requirements;
- enabling lawful consent capture, storage and enforcement through the CMP, including the operation of Google Consent Mode v2;
- recording and applying your cookie and tracking preferences to ensure compliance with the choices you have expressed.
Strictly necessary cookies may be placed without your consent, as they are required for the functioning of the Website and the provision of a secure online environment. All non-essential cookies, including analytics, measurement and advertising technologies, will only be activated where you have provided explicit, informed consent through our cookie banner and CMP interface.
Cookies and similar tracking technologies used on this Website are organised into compliance-based categories. Each category reflects the purpose for which the technology is deployed and the legal basis under PECR and the UK GDPR. This structure is intended to provide clear transparency regarding how cookies operate on the Platform and to assist you in making informed choices through our Consent Management Platform (“CMP”).
The categories used on the Platform are as follows:
• Strictly Necessary Cookies
Used to ensure core Website functionality, system security, abuse prevention, session integrity and the enforcement of consent preferences. These cookies do not require consent.
• Functional Cookies
Enable enhanced usability by remembering user preferences, interface settings and accessibility options, where applicable and consented to.
• Performance and Analytics Cookies
Collect aggregated information on usage patterns, device types and overall Platform responsiveness in order to assess performance and improve service quality. These cookies operate only with consent.
• Marketing and Advertising Measurement Cookies
Used for consent-based advertising measurement, conversion attribution and compliance with authorised advertising platform requirements. The Platform is intended to operate with non-personalised advertising by default and does not use behavioural profiling or interest-based targeting unless you have provided explicit consent for that purpose through the CMP.
• Unclassified Cookies
Temporary cookies undergoing review for appropriate technical and legal categorisation. Such cookies are not activated until correctly classified and, where required, consented to.
All third-party cookies deployed on the Platform are subject to contractual, technical and privacy due diligence. We require partners to maintain appropriate safeguards, demonstrate compliance with UK data protection law, and ensure that any international transfers of personal data are supported by valid legal mechanisms.
In addition to cookies, the Website deploys other technologies that perform similar or complementary functions to recognise users, analyse engagement and ensure the efficient operation of the Platform. These technologies include web beacons, tracking pixels, tags and other script-based tools that enable measurement, diagnostics and lawful advertising attribution.
These technologies assist us in understanding how visitors interact with our content, assessing the performance of the Website, and ensuring compliance with advertising and analytics requirements imposed by authorised partners such as Google, Microsoft and Meta. Their operation is governed by our IAB TCF v2.2–compliant Consent Management Platform (“CMP”), and non-essential technologies will only activate where you have provided valid consent.
The principal non-cookie technologies used on the Website include:
• Tracking pixels
Used to record page impressions, advertising views and interaction events for analytics and attribution purposes.
• JavaScript tags
Script-based code fragments used to measure interactions, manage consent signals and render dynamic content securely.
• Local storage objects
Browser-level storage mechanisms used to retain user preferences, consent states and technical configuration data.
• Script-based analytics libraries
Client-side tools used for runtime monitoring, diagnostics, performance analysis and event tracking.
These technologies are deployed only for specified, lawful purposes, including Platform security, fraud mitigation, service optimisation, analytics, attribution and compliance with advertising measurement standards. Their deployment is restricted to the minimum technical footprint necessary for operational purposes.
Where such technologies involve the processing of personal data, they are subject to the same transparency, consent, lawful basis and user rights obligations that apply to cookie-based data processing under the UK GDPR, the DPA 2018 and PECR.
You retain full control over how non-essential cookies and similar tracking technologies operate on your device. Your preferences can be managed at any time through our on-site Cookie Consent Manager, which forms part of our IAB TCF v2.2–compliant Consent Management Platform (“CMP”). The CMP enables you to provide, review or withdraw consent for each category of non-essential cookies in accordance with your privacy choices.
Strictly necessary cookies, which are required to ensure the basic functioning, security and stability of the Website, cannot be disabled. These cookies operate without consent under PECR, as they are essential to deliver the service you have requested and to provide a secure online environment.
The Cookie Consent Manager is accessible via the initial cookie banner displayed on your first visit and may also be accessed at any time through a persistent link on the Website. If you disable certain categories of cookies, you may still browse the Website. However, some features or optimisation elements may not function correctly.
Through the CMP, you may:
- accept or reject individual categories of non-essential cookies;
- review detailed information about each cookie or technology, including provider, purpose, duration and category;
- modify or withdraw your consent at any time, with immediate effect;
- ensure that non-essential cookies are removed or deactivated following withdrawal of consent, to the extent technically feasible and consistent with how the relevant technologies operate; and
- store and retain your preferences across future visits, unless you manually clear cookies or site data.
Your selections are saved locally in your browser and will remain in force unless you delete your cookies, clear your cache, or use a different device or browser.
You may also manage cookies directly through your browser settings, including blocking, restricting or deleting cookies. However, browser-level controls do not replace consent mechanisms required under PECR and the UK GDPR for non-essential technologies.
Where any cookie or tracking technology involves the processing of personal data, your statutory rights under the UK GDPR and the DPA 2018 remain unaffected. You may request access to, rectification of, or deletion of personal data processed via cookies by contacting us at: support@realplaysonline.com.
In addition to the controls available through our Consent Management Platform (“CMP”), you may manage cookies directly through your browser’s privacy and security settings. Most modern browsers provide tools that allow you to:
- view, block or delete cookies (individually or in bulk);
- disable third-party cookies independently of first-party cookies;
- apply cookie rules to specific websites;
- clear local storage, cached files and site-specific data; and
- set global or per-site preferences relating to tracking technologies.
Browser-specific cookie management paths include:
• Google Chrome
Settings > Privacy and security > Cookies and other site data
• Mozilla Firefox
Settings > Privacy & Security > Cookies and Site Data
• Apple Safari
Settings > Privacy > Manage Website Data
• Microsoft Edge
Settings > Cookies and site permissions > Manage and delete cookies and site data
• Brave
Settings > Privacy and Security > Cookies and other site data
• Opera
Settings > Advanced > Privacy & Security > Site Settings > Cookies and site data
Blocking or deleting strictly necessary cookies may impair core Website functionality, including security features, load balancing, error prevention and essential operational processes.
Further information on managing cookies is available from browser providers:
- Chrome: https://support.google.com/chrome/answer/95647
- Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences
- Safari: https://support.apple.com/guide/safari/manage-cookies-and-website-data-sfri11471/mac
- Edge: https://support.microsoft.com/help/4468242
- Opera: https://www.opera.com/help
Industry opt-out mechanisms for interest-based advertising, where applicable, are also available through independent frameworks, including:
- European Interactive Digital Advertising Alliance (EDAA): https://www.youronlinechoices.com/
- Digital Advertising Alliance (US): http://www.aboutads.info/choices/
- Digital Advertising Alliance of Canada: http://youradchoices.ca/en/tools
These tools are operated by third parties and function independently of the Website and our CMP.
The Website does not rely on Adobe Flash technology and we do not intentionally deploy Flash Cookies, also referred to as Local Shared Objects (“LSOs”). Flash technology has been deprecated and is no longer supported by major browsers or operating systems. As a result, no core functionality of the Platform requires Flash or Flash-based storage.
For completeness, users should be aware that Flash Cookies operate differently from standard browser cookies. They are stored separately from ordinary browser data and cannot be managed through conventional browser cookie settings. In the unlikely event that any legacy Flash-based content is encountered, LSOs may theoretically be used to:
- retain user preferences applied within Flash components;
- preserve state information for interactive or multimedia modules; or
- maintain consistent settings for embedded media.
Where present, such technologies would be strictly optional and would not form part of the essential operation of the Website. Modern alternatives, including HTML5 and script-based local storage mechanisms, are used to ensure accessibility, security and compatibility across current browsers.
Users may manage or delete LSOs through Adobe’s legacy Flash Player Settings Manager:
https://www.macromedia.com/support/documentation/en/flashplayer/help/settings_manager07.html
Please note that disabling any remaining Flash Cookies may affect the operation of outdated or legacy media features. However, this will not impact your ability to use the core functionality of the Platform.
The Website uses third-party advertising and attribution technologies to measure campaign performance and ensure compliance with advertising platform policies. These technologies may include the placement of cookies, pixels or similar tools by authorised partners. Their operation is governed by the UK GDPR, the DPA 2018, PECR, and the requirements of Google Ads, Microsoft Advertising, Meta and other recognised advertising platforms.
The Platform does not use personalised or interest-based advertising unless you have provided explicit, informed consent through our IAB TCF v2.2–compliant Consent Management Platform (“CMP”). By default, advertising and measurement conducted on or in connection with the Website is intended to be non-personalised, meaning it does not use your browsing history, online behaviour or cross-site activity to build profiles or target you individually.
Advertising and measurement technologies may be deployed for the following lawful purposes:
- measuring ad impressions, engagement and campaign effectiveness;
- measuring conversions and producing aggregated reporting for performance assessment;
- ensuring compliance with advertiser requirements, including consent signals and technical standards;
- enforcing Google Consent Mode v2 and equivalent platform requirements; and
- preventing invalid traffic, fraud and misuse of advertising systems.
Where personalised advertising is offered by an advertising partner, it will operate only where you have given valid opt-in consent through the CMP. Refusal of consent will result in the delivery of non-personalised advertising and/or measurement only.
We work with recognised advertising and analytics partners, including:
- Google Ads (including conversion tracking and Consent Mode v2);
- Microsoft Advertising with Universal Event Tracking (“UET”);
- Meta Pixel for consent-based advertising measurement; and
- CookieYes CMP for consent capture and enforcement under IAB TCF v2.2.
We do not knowingly deploy personalised advertising to individuals under eighteen (18) years of age. We also do not process or use special category personal data or other sensitive data for advertising purposes, including information relating to health, religious beliefs, political opinions, sexual orientation, biometric identifiers or any other special category data.
We do not sell or lease personal data to third parties. All advertising-related data processing is pseudonymised or de-identified wherever reasonably possible, subject to user consent for non-essential cookies, and is carried out in accordance with applicable UK privacy and digital advertising requirements.
We may update or amend this Cookies Policy from time to time in order to reflect changes in our use of cookies and similar technologies, developments in applicable law, regulatory guidance, or adjustments to our operational or compliance requirements. The “Last updated” date at the top of this Policy indicates the date on which the most recent revisions were published.
Where any change materially affects the manner in which non-essential cookies operate or alters your choices and consent options, we will take reasonable steps to bring such changes to your attention. This may include displaying a prominent notice on the Website, updating the cookie banner or CMP interface, or using any other method required by law.
You are encouraged to review this Policy periodically so that you remain informed about how cookies and tracking technologies are used on the Website and the rights and controls available to you under the UK GDPR, the DPA 2018 and PECR.
All enquiries, requests, complaints, legal notices or correspondence relating to this Cookies Policy, cookies and tracking technologies used on the Website, or any matter governed by our legal terms must be submitted in writing using the contact details set out below. This requirement exists to ensure appropriate review, handling and record-keeping in accordance with the laws of England and Wales and applicable UK legal and regulatory requirements.
Email Address: support@realplaysonline.com
All written communications submitted under this Section must include:
- your full legal name and valid contact details;
- a clear and precise statement identifying the subject matter and purpose of the correspondence;
- a detailed description of the issue, request, complaint or matter raised; and
- any relevant supporting documentation or information reasonably required to assess and process the submission.
We are committed to handling all valid correspondence with diligence, fairness and transparency. Where necessary, we reserve the right to request verification of identity or additional information in order to ensure that personal data, confidential information and legally sensitive material are disclosed only to the correct individual and that the correspondence is handled securely and accurately.
Responses will be provided within the timeframes required by applicable law. Where no specific statutory timeframe applies, responses will be issued within a reasonable period, taking into account the nature, complexity and volume of the correspondence received.
This contact channel is reserved exclusively for formal correspondence, including legal, regulatory, policy-related and statutory matters. General enquiries, technical issues, gameplay questions or routine communications should be submitted through any standard support or contact mechanisms made available on the Website and are not treated as formal correspondence for the purposes of this Policy.
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